Last month, BAPE took to Instagram to announce that they were opening a brand new store in Paris, and now, we know exactly where in the city it will be. As the Japanese streetwear brand’s second European location, after its dedicated space in London department store Selfridges, the new store will be located at 34 Rue de la Verrerie.
To celebrate this news, BAPE dressed up a Jaguar F-PACE in its famous 1ST CAMO print in classic French colours, and drove it around Paris’s most iconic locations including the Louvré, Eiffel Tower, and the Paris Opera House.
In related news, Polly Possen, a Stockholm based designer, recently unveiled a self made collaboration between Virgil Abloh’s Off-White and a Mercedes-AMG GT R. Heavily inspired by the former’s ‘DIAG Brushed Down Jacket‘, the Merc features Abloh’s iconic monochromatic design of using a black base with white detailing, with stripes on the rear bumper, and Off-White’s signature typeface. Click here for more info!