Champion

Champion

Founded by Simon Feinbloom and his sons Abraham and William in 1919, Champion is one of the world’s most popular athleisure brands. The home of the hoodie, origin of the sweatshirt, pioneer of the Reverse Weave, Champion have always had innovation at its core. Original designs are elevated with superior craftsmanship and fresh details to become premium athleisure icons. Built on a century’s worth of heritage, yet the brand still manages to constantly regenerates itself for today.Defined by slim fitting shapes and crafted from soft jersey fabrics in a palette of understated tones and deep colours, vintage graphics, artistically faded prints, and contrast detailing complete their nostalgic and dynamic take on athletic design.Since the 1970s, Champion have collaborated with some of the biggest names in streetwear, such as Off-White, BAPE, Stüssy, KITH, Wood Wood, BEAMS, and of course, Supreme, for several highly sought after collections. Champion also has a Japanese subsidiary line which is more lifestyle oriented and boasts a retro collegiate aesthetic.